美通社

2024-10-09 12:47

Chula's "Innovation Center for Research and Development of Sustainable Thai Cocoa" - Thailand's Solution to Cocoa Price Crisis

BANGKOK, Oct. 9, 2024 /PRNewswire/ -- Chulalongkorn University has launched the Innovation Center for Research and Development of Sustainable Thai Cocoa (ISTC) to address Thailand's cocoa price crisis by promoting sustainable practices and improving product quality. Led by Asst. Prof. Dr. Thansiphorn Na Nan, the center aims to help farmers and businesses within the Thai cocoa ecosystem through education, research, and innovation. The primary focus is on shifting the market towards high-quality cocoa products with unique flavors and aromas, giving Thai cocoa a competitive edge globally.

Chula’s "Innovation Center for Research and Development of Sustainable Thai Cocoa” - Thailand's Solution to Cocoa Price Crisis
Chula’s "Innovation Center for Research and Development of Sustainable Thai Cocoa” - Thailand's Solution to Cocoa Price Crisis

The global cocoa industry has faced challenges due to climate change, which has affected production in traditional regions like Africa and South America. With its favorable climate, Thailand is now seen as a potential new hub for cocoa cultivation. Many Thai farmers, particularly in Nan province (dubbed the "Cocoa Province"), have begun growing cocoa, viewing it as a promising economic crop. However, a lack of proper knowledge in cocoa cultivation, harvesting, and fermentation processes has resulted in substandard yields and poor-quality cocoa beans that are often rejected by buyers leading to price drops, and wastage.

To address this, the ISTC, under the structure of Jamjuree Innovation Products Co., Ltd., educates farmers on correct cultivation practices, emphasizing quality over yield, while boosting the capabilities and potentials across all cocoa business units. Additionally, ISTC promotes local cocoa processing and fermentation to maintain product quality, by reducing quality loss during transportation.

The center also offers quality certification services using innovative cocoa quality management and a cocoa bean quality certification system to elevate the quality and standards of Thai cocoa on the global stage. The center is also developing an application to guide farmers in choosing suitable land for cocoa farming.

ISTC's long-term goal is to create a unique identity for Thai cocoa by developing distinct aromas and flavors linked to regional differences in cultivation and fermentation using craftsmanship and storytelling to add product value.  The center encourages farmers to focus on high-quality, single-origin cocoa, which can command higher prices in niche markets. Through education, certification, and innovation, ISTC seeks to position Thai cocoa as a sustainable economic crop, benefiting both farmers and the broader industry.

For more information, visit https://www.facebook.com/cusarcocoa.

Read the full article at https://www.chula.ac.th/en/highlight/184902/

Media Contact:     
Chula Communication Center      
Email: Pataraporn.r@chula.ac.th 

source: Chulalongkorn University Communication Center

【你點睇?】馬斯克劍指美國國家民主基金會(NED),籲網民找出「罪證」。你認為若NED遭關閉,是否可促進全球和平穩定?► 立即投票

人氣文章
最近7天
1
港股 | 蕭猷華:內地AI發展迅速,阿里巴巴股價看俏
2
高息定存 | 一周高息合集,銀行高息搶存,富邦1個月4.88厘,華僑1年期3.6厘
3
PapaHome淘寶家具實體店22日開幕,選址尖沙咀中港城,料創100個就業機會
4
英偉達 | DeepSeek衝擊AI晶片行業結構 英偉達暴跌仍未急抄底
5
高息定存 | 華僑銀行推新春港元定存優惠,88天或188天享3.68厘
6
啟德體育園明天足球賽測試,4.4萬公僕參與涉逾400萬車馬費
7
環球央行 | 歐洲央行宣布再次減息0.25厘,符合市場預期
8
高息定存 | 花旗3個月港元定存息加至4厘,信銀國際3.88厘
9
一本萬利 | 2025年的五個「勿」(有片)
10
電騙 | 黃俊碩:多管齊下,防治內地留學生受騙
11
高息定存 | 一周高息合集,蛇年定存金蛇起舞,1個月定存高達8厘
12
易經看世界 | 乙巳蛇年趨吉五招:言行注意甚麼?應遠離甚麼人?(有片)
13
專訪 | 關稅戰 | 香港物流協會副會長梁庭彰:美物流商停收包裹對跨境電商打擊重大
14
港股 | 午市前瞻 | iPhone SE難救中國市場 專家提醒比電已超買
15
洪灝專訪 | 淘寶衝擊巨大,港樓價未反映大周期拐點(有片)
16
【FOCUS】螺絲殼裏做道場,DeepSeek致勝啟示
17
大S | 台灣藝人徐熙媛因流感併發肺炎逝世,享年48歲
18
專訪|洪灝:美股更大跌幅在前面,恐需習慣4%通脹(有片)
19
新世界 | 摩通:新世界若債務違約或打開行業「潘朵拉盒子」
20
DeepSeek推出即上蘋果中國區榜首,能力直追OpenAI
21
收市短打 | 楊韻銳:港股升勢有成交配合 惟留意關鍵阻力位!
22
高息定存 | 一周高息合集,部分銀行逆市加息,南商3個月加至3.8厘
23
港股 | 蕭猷華:春節假後,恒指逐步上望21000點
24
港股 | 午市前瞻 | AI應用概念炒作有錢途 下階段部署邊隻好?
25
【FOCUS】侵侵呼籲全球「降息」,日銀祭18年最激進加息
26
馬斯克明拆特朗普台,指其星際之門計劃「假大空」
27
特朗普就職 | 特朗普上台後行動列表
28
神州經脈 | 特朗普或與華討論關稅,人民幣大漲,滬指連升兩周
29
高息定存 | 富邦一周港元定存高達9.88厘,一個月4.88厘
30
日入而息 | 習近平據報下周見科企領袖,證監會審視8券商孖展風控,大酒店轉蝕9億
專業版
HV2
精裝版
SV2
串流版
IQ 登入
強化版
TQ
強化版
MQ

【etnet 30周年】多重慶祝活動一浪接一浪,好禮連環賞!

etnet榮獲第六屆國際信息商會議「最佳信息商」白金獎

etnet榮獲HKEX Awards 2023 「最佳證券數據供應商」大獎

貨幣攻略

大國博弈

說說心理話

Watch Trends 2024

北上食買玩

Art Month 2024

理財秘笈

流感高峰期

山今養生智慧

輕鬆護老