Media OutReach Newswire

2024-09-10 10:15

Happy5 Acquires Singaporean Startup SugarOKR To Accelerate Global Expansion

SINGAPORE - Media Outreach Newswire - 10 September 2024 - In a strategic move to bolster its global presence, Indonesia-based enterprise performance management software startup Happy5 has announced it is acquiring Singapore-based startup SugarOKR for an undisclosed sum. This acquisition marks a significant milestone in Happy5's growth strategy, positioning the company for expansion into new international markets, including the United States.

The Happy5 team
The Happy5 team

This acquisition of SugarOKR, a renowned player in the Objectives and Key Results (OKR) tracking software space, underscores Happy5's commitment to providing comprehensive solutions that cater to the evolving needs of modern businesses. With this acquisition, Happy5 aims to leverage SugarOKR's cutting-edge OKR tool and expertise to accelerate its expansion into new territories and embark on its next phase of growth.

One of the most immediate benefits of Happy5 acquiring SugarOKR is the former’s entry into the highly competitive US market. SugarOKR’s established presence in the region, along with its reputation for delivering robust OKR solutions, will provide Happy5 with a solid foundation for expansion.

Mr Timothy Kua, Founder and CEO of SugarOKR, had this to say about the acquisition, “Happy5 has achieved a strong product market fit and is profitable with over US$1 million in annual recurring revenue. The firm wants to expand overseas, starting with the US, the most mature SaaS market with a high adoption rate. SugarOKR’s customer base, of which 20% are based in the US, offers the company the perfect lead-in to this brand-new market.”.

“Our priority is on expanding into the US market. Timothy brings his vast experience and skill set in building and scaling businesses of all sizes. With him leading the charge, coupled with the SugarOKR platform, which already has a strong global presence, Happy5 will have the much-needed boost to our global expansion efforts,” enthused Mr Doni Priliandi, Founder and CEO of Happy5.

In addition to geographical expansion, the acquisition will significantly enhance Happy5’s product capabilities. SugarOKR’s advanced OKR tracking software will complement Happy5’s existing suite of employee performance management software solutions, allowing companies to align their workforce around clear, measurable goals while maintaining a strong focus on employee well-being. This comprehensive offering will be a game-changer for businesses looking to drive both individual and organisational performance.

Future Outlook For Happy5 And SugarOKR

Looking ahead to the future for Happy5 and SugarOKR, there are currently no plans to integrate SugarOKR’s technology and team into the existing operations of Happy5. Instead, SugarOKR will continue operating as a standalone goal management software company. However, Happy5 plans to use SugarOKR’s website as a lead magnet to convert existing SugarOKR customers to Happy5’s platform, allowing them to benefit from the latter’s more robust platform.

In addition, following the acquisition of SugarOKR, Happy5 plans to expand globally even more rapidly while maintaining a focus on the US market by Q4 2024. It also targets to close 20 US customers by Q2 2025 and raise between US$3 to US$5 million by Q2 2025. Talks are already ongoing with various venture capitalists (VCs) to raise funding for the global expansion.

“Our key goal is to secure a VC based in the US as part of the mix. The SugarOKR acquisition, with Timothy Kua on board, will give VCs more confidence with a stronger leadership team and a leg-up from the SugarOKR platform,” added Mr Doni Priliandi.
Hashtag: #OKRtrackingsoftware #employeeperformancemanagementsoftware

發佈者對本公告的內容承擔全部責任

About Happy5

Happy5 is a leading provider of enterprise performance management solutions that empower organisations to level up their workforce. Their suite of products in a single unified platform includes goal management (OKRs/KPIs), , and . For more information about the company and its enterprise performance management tool, please visit .

source: Happy5

想要獨家投資理財Tips?即Like etnet 全新Facebook專頁► 立即讚好

人氣文章
最近7天
1
高息定存 | 6個月港元定存3.8厘新高,188日快閃優惠3.68厘
2
高息定存 | 富邦推快閃定存優惠3個月3.9厘,華僑188日3.68厘
3
專訪|林本利系列專訪逢周五登場,股市篇:勿驚美股調整,港股那些可以放心買那些勿沾手(有片)
4
高息定存 | 工銀亞洲推3個月5厘息搶新客,招商永隆推快閃優惠
5
回顧展望-新股復燃 | 政策市激發IPO 惟六成新股破發損行情
6
回顧展望-國際形勢 | 全球動盪戰火連天,特朗普時代重臨
7
【FOCUS】零售寒冬襲京滬港,逆市奇葩值借鏡
8
港股 | 蕭猷華:恒指料退守至18600點,宜逢低吸納
9
神州經脈 | 工業利潤降幅收窄,低空經濟發展司成立,滬指全周升
10
神州經脈 | 換手機可獲政府補貼,政策利率將降,滬指周挫逾5%
11
內銀股 | 人行再提擇機減息降準,內銀獲中金唱好,應該點部署?
12
神州經脈 | PMI遜預期,滬指全年止跌回升,人幣年度貶幅擴
13
新股掛牌 | 布魯可首日掛牌升41%,每手賺7395元
14
回顧展望-人幣走貶 | 關稅殺到,先貶為敬,人幣明年勢見7.5
15
大國博弈 | 【FOCUS】騰訊商湯寧德重挫,CMC清單劍指軍民融合
16
高息定存 | 一周高息合集,銀行年尾搶資金,大眾3個月3.6厘
17
高息定存 | 一周高息合集,恒生1個月定存4厘,工銀亞洲3個月最高5厘
18
加州山火 | 【FOCUS】洛杉磯烈火焚城,天災背後藏人禍
19
回顧展望-A股自強 | 憧憬國策利好,機構對明年股市走勢樂觀
20
高息定存 | 渣打特選客6個月3.48厘,建行亞洲推1個月6.18厘高息吸客
21
藍圖2.0 | 旅遊發展藍圖2.0提四大策略,推特色項目智慧旅遊並開拓客源
22
電動車 | 寧德時代:擬發行H股香港上市
23
港股 | 蕭猷華:恒指春節前可挑戰21500點
24
去旅行 | 攜程:首十一月香港用戶平均出境航班次數增至1.9次
25
港股 | 蕭猷華:恒指春節前目標21500點
26
高息定存 | 一周高息合集,銀行高息吸客,低門檻10萬享6.18厘,3個月最高5厘
27
神州經脈 | 基金賣股票據報受限,滬指連跌四日,人行穩匯率
28
互聯支付 | 黃俊碩:轉數快與IBPS互聯支付所產生的發展契機
29
微盟 | 炒完微信小店,微盟(2013)遭三名主要股東急沽持股套現
30
專訪|洪灝:美股更大跌幅在前面,恐需習慣4%通脹(有片)
專業版
HV2
精裝版
SV2
串流版
IQ 登入
強化版
TQ
強化版
MQ

【etnet 30周年】多重慶祝活動一浪接一浪,好禮連環賞!

【蛇年行大運 新年好賞「飾」】etnet賞太歲開運趨吉避凶神器

etnet榮獲HKEX Awards 2023 「最佳證券數據供應商」大獎

大國博弈

貨幣攻略

說說心理話

聖誕新年特輯

Watch Trends 2024

北上食買玩

Art Month 2024

秋天養生食療

山今養生智慧

輕鬆護老